The reality is that no two people experienced the COVID-19 pandemic the same way. The epidemic was a solitary time of self-discovery, emotional development, and paradigm-shifting insights. It altered people, and in the process, it influenced how many of us perceive ourselves and the outside world.
As a result, consumer preferences and habits have changed. Studies reveal that consumers today want a different experience, one that is kinder and more accepting of the changes that each individual had gone through in the previous two years, as opposed to a pre-pandemic world where people frequently spent on luxuries and experiences that allowed them to celebrate their accomplishments. People increasingly place a higher priority on their own well-being and support goods and services that promote development.
SM Supermalls: Welcoming Every Change in You
SM continues to uphold its commitment to provide Filipino families an enjoyable in-mall experience so they can return home smiling.
Every visitor to SM will always have a wide range of experiences to choose from. This holds true for the different characters that arose during the epidemic, including eco-warriors and Plantitas, health-conscious individuals and athletes who embraced bicycling, healthy eating, and home gyms, as well as homemakers and bakers who converted their passion projects into side hustles.
“I believe that now more than ever, it is important to recognize the new changes to our world,” adds SM Supermalls President Steven Tan. “And people are continuing to grow as they invest in experiences that uplift their lives.”
Ushering the Future with the Transformation of SM Supermalls
Filipinos throughout Luzon, Visayas, and Mindanao will have the opportunity to participate in a variety of brand-new and exciting events over the next months as SM Supermalls undergo a transition focused on wellness and sustainability. For pet parents and owners, there are paw parks; for hangout groups, outdoor dining places; for eco-enthusiasts, plant hubs; for the expanding cycling community; for co-working spaces; for immersive retail; for blockbuster and larger-than-life cinematic adventures; and for so many other groups.
Curiosity seekers, foodies, friends, and families will have a lot to rediscover as the Philippine mall experience is refreshed by SM’s brand refresh campaign. You’re always welcome here, so come on in!
Follow SM Supermalls on Facebook at https://www.facebook.com/smsupermalls for additional details, and visit any SM Supermall today to see what’s new!